• The eight motivators that make any story more interesting
• Getting beyond the obvious to the more important “why” of the story
• The power of the Ladder of Abstraction (how to make interesting stories important and important stories interesting)
• Sentence structure that makes information unforgettable
• Navigating the friction between creative storytelling and clear storytelling
NOTE: Clicking on the “Register” button will redirect you to the Michigan Association of Broadcasters’ page, as they are hosting this event.
The mission of the Missouri Broadcasters Association is promoting the success and prosperity of Missouri’s Broadcasters